Campaign brief builder

What it does

Turns a campaign idea, its objectives and the supporting notes (audience material, offer facts, budget and dates, channel list) into one DRAFT one-page campaign brief: objectives, audience, one single-minded message with sourced proof points, channels and timeline, success measures with baselines, mandatories, risks and numbered open questions for the campaign owner. Use when the user asks to "write a campaign brief", "draft a creative brief for this launch", "turn this idea into a one-page brief", "tighten this brief to one page" or "build the marketing brief from these notes". Do not use for a message house, messaging pillars or a launch narrative on its own, use message-house-builder instead; for laying the campaign onto dated slots, use content-calendar-planner. Drafts for human review; never approves, authorises or signs off.

How to install it